Chic Condoms

The Condom As A "Statement"
3.14.2008

FRONT ROYAL, VA -- Planned Parenthood Federation of America (PPFA) is hailing the release of its new condom line, which it claims makes both a "fashion statement" and a "lifestyle statement." PPFA says the condom is "stylish" and a 'must-have' fashion accessory." The condom package itself is even described as "chic."

"On the heels of a Centers for Disease Control report stating that some three millions teenage girls in the United States has a sexually transmitted disease, Planned Parenthood is rolling out its new line of condoms," said Douglas R. Scott, Jr., president of Life Decisions International (LDI). "But rather than its usual promotion of so-called 'safer sex,' the pro-abortion group is using basic Madison Avenue techniques to encourage sales."

According to Planned Parenthood, its Proper Attire line was designed to "encourage women to feel more comfortable about carrying and buying condoms." PPFA President Cecile Richards explained: "Social taboos make some women embarrassed to buy and carry condoms. That's why Proper Attire was created. With its fashionable wrapping, women will now have the option to choose the right 'attire' for that special occasion. Responsible decisions about sex are everybody's personal fashion statement."

Available in four "fashionable styles," Proper Attire condoms are sold at boutique shops, exclusive hotels, Planned Parenthood centers, and online. The suggested retail price of a three-pack is $6.00, with proceeds supporting PPFA.

The queen of double entendre, especially when sex is involved, PPFA's slogan for the Proper Attire condom is "Required for Entry." Read together the phrase is, "Proper Attire: Required for Entry." PPFA's website address and toll-free phone number are imprinted on each condom.

"Once again, Planned Parenthood is demonstrating the outrageousness of its philosophy and world view," Scott said. "They see absolutely nothing wrong with what they are doing or they manner in which they are doing it."

"When we decided to create a new condom line, we knew that we wanted to make it cool for women to carry condoms," said Rachel Molloy, formerly of rapidly pro-abortion Marie Stopes International and now brand director for Proper Attire. "Every element of the brand has been inspired by the world of fashion, from the Proper Attire brand name, and the chic packaging created by designers, to the fig leaf logo showcasing clothing in its most primitive form."

"Old stereotypes about who should buy condoms are so last season!" reads advertising for the new condom line. "Proper Attire condoms are the 'must-have' accessory this season and were designed with sexually active, stylish women in mind." A variation of the statement is also used. "With Proper Attire as the new 'must-have' of the season, insist on a dress code. Proper Attire...it is required for entry."

"This kind of marketing ploy should surprise no one," Scott said. "Planned Parenthood has always been about destroying traditional ways of thinking and behaving--primarily for its own gain."

In 2005, Consumer Reports evaluated 23 kinds of latex condoms. In the study, PPFA's lollipop-flavored condom ranked fourteenth. Its assorted colors condoms placed twenty-second. And the abortion-committing behemoth's honeydew-flavored condoms ranked dead last. Given its history of failure in this area, PPFA was sure to provide a statement regarding safety and effectiveness: "Reliable and effective, Proper Attire condoms are not only FDA-tested, but undergo rigorous quality assurance testing by the manufacturer as well as by independent laboratories." But this is essentially the same "promise" Planned Parenthood made about the condoms tested by Consumer Reports.

"This is Planned Parenthood's most recent attempt at setting young people up for a fall," Scott said. "Planned Parenthood's customers will either become 'fashionable' or they will die trying."

Press Release from:
Life Decisions International
P.O. Box 439
Front Royal, VA 22630-0009
Tel: 540-631-0380
ldi@fightpp.org